Summary/Performance Trend

Performance Trend is a graphical way of analyzing the campaigns using any two funnel metric(s). You can generate graphs to compare any two selected Funnel Metric(s) for the selected date range.

To use Performance Trend,

1. Select the time range for which you want to view the performance, from the top right corner of the screen. Alternatively, you can simply view the data for the last day, last week or, the last month, through the shortcuts given at the bottom of the Performance Trend.

2. Select the Funnel Metrics for which you want to see the performance trends.

Select the two metrics for which you want to see the performance trends.

3. The respective graph for the selected Funnel Metrics will be displayed. Hover-over the graph to see the values of the selected Funnel Metrics for a given date.

Hovering over the graph gives details for that particular date.